In it’s present form, the Bill is 18 pages long. Can you give me a 500 word summary of the bill and suggest some keywords for SEO?

Certainly. Here’s a 500-word summary of the bill, followed by 10 SEO keywords:

The “Content Origin Protection and Integrity from Edited and Deepfaked Media Act of 2024” is a comprehensive legislation aimed at addressing the challenges posed by artificial intelligence-generated content, deepfakes, and content provenance in the digital age. The bill recognizes the increasing difficulty in assessing the nature, origins, and authenticity of digital content that has been algorithmically generated or modified, and seeks to establish frameworks to mitigate these issues.

At its core, the bill mandates transparency and protection measures for digital content. It requires tools used for creating synthetic or synthetically-modified content to provide users with the ability to include content provenance information. This information, which documents the origin and history of digital content, is intended to be machine-readable and difficult to remove or alter.

The legislation tasks the Under Secretary of Commerce for Standards and Technology with establishing a public-private partnership to develop standards for content provenance information technologies and the detection of synthetic and synthetically-modified content. This includes facilitating the development of guidelines for watermarking, content provenance information, and synthetic content detection across various media types.

The National Institute of Standards and Technology (NIST) is given a key role in research and public education. NIST is required to conduct research on technologies for detecting synthetic content and carry out public education campaigns about synthetic content and deepfakes. This aims to enhance public awareness and understanding of these emerging technologies and their potential impacts.

The bill introduces several prohibitions to protect content integrity. It makes it unlawful to knowingly remove or tamper with content provenance information for deceptive purposes. Covered platforms, which include major websites and applications, are generally prohibited from removing or disabling content provenance information, with some exceptions for security research. Additionally, the non-consensual use of covered content with provenance information for AI training or generating synthetic content is prohibited, aiming to protect the rights of content creators.

Enforcement of the Act is multi-faceted. The Federal Trade Commission (FTC) is given primary enforcement authority, treating violations as unfair or deceptive acts or practices. State attorneys general are also empowered to bring civil actions for violations, providing an additional layer of enforcement. Furthermore, the bill allows for private right of action, enabling individuals or entities who own covered content to bring civil actions against those who violate the Act’s provisions.

The legislation sets out potential relief for successful plaintiffs, including declaratory or injunctive relief, compensatory damages, and reasonable litigation expenses. It also establishes a four-year statute of limitations for bringing actions under the Act.

Importantly, the bill includes a rule of construction clarifying that it does not impair or alter the rights of copyright owners under any other applicable law. This ensures that existing copyright protections remain intact alongside the new provisions introduced by this Act.

Overall, this legislation represents a significant effort to address the challenges posed by AI-generated content and deepfakes. It aims to promote transparency, protect content integrity, and provide mechanisms for enforcement in an increasingly complex digital landscape.

SEO Keywords: Artificial Intelligence Regulation, Deepfake Detection, Content Provenance, Synthetic Media, Digital Content Protection, AI Transparency, Watermarking Technology, Content Authenticity, Cybersecurity Standards, Digital Copyright Protection 

Find PDF of full context of the Bill Here

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